Radio MIX, our partner in this pink October, held 5 programs designed to discuss breast cancer. With special guests and full of content, we learned even more about the disease. The programs were broadcasted on Thursdays, 18hrs, @mixtudonamix and soon after 19:30hrs the expert participated in an exclusive live.
Programme 1, broadcast on 1st October, was with Dr Simone Elias, Mastologist, who has been dedicated to breast health for 20 years and is our partner in the fight against breast cancer. Dr @drasimoneelias is an adjunct professor at the Escola Paulista de Medicina of Unifesp, where she coordinates the Mastology outpatient clinic.
In this programme she talked about prevention, discovery and the first steps of the disease.
If you missed it don't worry, we're bringing the recording here for you, v the programme in full.
Pink October is coming, be a company that saves lives
This international movement goes beyond a simple campaign; it is a global mobilization that seeks to raise awareness and educate the population about the importance of prevention and early diagnosis of breast cancer, a disease that, when detected in time, has great chances of treatment and cure.
The "Women Friends in Pink October" action took place from October 1st to 31st in municipalities in Greater São Paulo and provided mammography and diagnostic ultrasound exams for 1,865 socially vulnerable women.